DeCasă
We reorganized the online experience around the way people search for and choose furniture. The design showcases the products and reduces the steps between inspiration and purchase.
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We reorganized the online experience around the way people search for and choose furniture. The design showcases the products and reduces the steps between inspiration and purchase.
The problem, the goal, the solution and the result of the project
The problem
The old store structure did not reflect how people search for and choose furniture, with too many steps before purchase.
The goal
A shorter buying experience in which the products are truly showcased.
The solution
A complete reorganization of the navigation and the visual presentation, built around the buyer, not the internal structure.
The result
A more intuitive experience and a digital presence that better reflects the value of the brand.
A clear process, from diagnosis to results.
We applied the same method for DeCasă, adapted to its specific challenge.
Diagnosis
We understand the real challenge behind the request, not just the initial requirement, and set a clear objective.
Design & Build
We build the solution step by step, with checks at every stage, not just at the end.
Launch & Results
We launch, measure and adjust until we reach the targeted result, not just a working website.
The system behind the result.

An experience reorganized around the buyer
Navigation follows the way people naturally look for furniture, not the internal structure of the store.

Visual product presentation
Photos and descriptions showcase the collections, they do not just list them.

Fewer steps to purchase
From the first visit to checkout, the path is shorter and clearer.



“The Webmate agency transformed the online presence of Mobilă DeCasa. Their deep understanding of our brand led to a wonderful redesign and a more intuitive website experience that showcases our furniture collections. They are an invaluable partner.”
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Tell us about your challenge. We come with a clear direction, based on what has already worked for businesses like yours.
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